"Runner's World's October 2015 issue featured our first major redesign in six years--and a new cover approach to go with it. We redesigned the magazine to be, among other things, more visual, more fun, and more reflective of what's happening in the sport and in the running community, which has been growing at a hectic pace as more people of all types have taken up the sport. That means fresh typefaces, bolder tones, and a series of new sections to evoke a more contemporary, useful, and delightful experience for our readers.
The visual changes begin on the cover, with a new, updated logo--which we like to think of as having longer, slimmer legs. The majority of our cover lines are presented in the same sans-serif typeface (Titling Gothic) that our new logo is built upon, for a clean and streamlined look. But to add some splash and a little contrast, we styled the large numbers in a handsome stenciled serif (Danmark). Playing off the deep red wall in the cover photo, we chose a vibrant, orange-red neon ink to give our new logo an extra kick.
Equally important, our cover subject isn't an elite athlete or a model-runner. She's a regular runner who has a job and a kid and a passion for staying fit and healthy, as well as a distinctive sense of running style--a "Street Style," one of the new sections we unveil in the issue. The cover photo was shot as a profile in an urban environment, both departures for us. We chose it because it felt simultaneously authentic and forward-looking, two qualities deeply embedded in Runner's World's DNA."
- See more at: http://www.magazine.org/asme/magazine-cover-contest/past-winners-finalists/2015-winners-finalists#sthash.P4ckSPN5.dpufI like this picture because of the topic and how all of the words on the side of the picture attracts my eyes. I also like how the context of the picture relates to the topic very well. What I don't like about this picture is that the girls shoes and sports bra blend in with the wall behind her, I think that they should have made her wear a blue sports bra with black or blue shoes instead of the pink color that she's wearing in the picture. Also I don't know if she is wearing the tall socks for advertising but I would not wear the tall socks and Have the words be a contrasting color from the background because it would make the colors pop more.
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